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Forget Schmoozing, Here’s How To Get Influential People’s Attention

Forget Schmoozing, Here’s How To Get Influential People’s Attention

Small talk and cold emailing will only take you so far, but these five tactics can get you noticed—and remembered—for all the right reasons.

Forget Schmoozing, Here’s How To Get Influential People’s Attention

You probably know that powerful people receive dozens, if not hundreds, of unsolicited requests every day. And at networking events or speaking engagements, the most influential folks in the room usually have to fight back a scrum of people hoping to get a word in or hand off a business card. To get on their radar, you have to do more than cold email and hope for the best, or push your way to the front of the line at industry mixers.

The better way to connect with superstars isn’t to get in front of them and ask them for things. As Duke University professor and author Dorie Clark put it, “The world is competing for the attention of the most successful people,” she wrote for Harvard Business Review. “If you want to meet them–and break through and build a lasting connection–the best strategy is to make them come to you.” Here are a few ways to do that.

1) PROMOTE THEIR PRODUCTS

Entrepreneurs are usually extremely passionate about the products they’re creating, so one of the best ways to get on their radar is to praise their products or services–publicly. Of course, only do this when you’ve genuinely gotten value from them. After all, many people can smell when a compliment is fake. Whether it’s recommending their book on Facebook or explaining how their workshop or event changed your life or business in a blog post, you’ll be surprised at how often influencers notice these little things. It’s a great way to attract their attention and begin to build a relationship.


Related: The Networking Secret That Only Requires Writing Four Emails A Year 


2) SIGN UP FOR THEIR CLASSES AND BE A STAR STUDENT

Many of the high-profile experts you want to connect with offer programs or teach courses you can enroll in. Being a student is one of the biggest gifts you can give them. When you become successful with someone’s teachings, you become a case study–a living proof that their methodologies work. I met one of my mentors by signing up for several of his courses and worked hard to become a star student. Over time, we developed a strong relationship.

3) OFFER HELP DURING CHALLENGING TIMES

One magazine editor I know sent a mass email sharing that the magazine she was working for had closed down and that she was looking for new opportunities. I responded right away and offered to put her in touch with people in my network for leads. When you help people during challenging times, they’ll remember your generosity for years to come. Think about it: If you were in their position, you’d feel the same way.


Related: The Networking Hack You’ve Been Missing? Telling People To Text You


4) CONNECT THEM WITH RESOURCES

Just like the rest of us, powerful people share their updates, news, and challenges with their networks on social media and elsewhere. If you spot a way to help, do so. Maybe you can recommend a great local restaurant or attraction if they’ll be visiting your city, or a great article or book that addresses the issues they’re facing. Passing along this sort of help demonstrates your interest in building a mutually beneficial relationship, rather than just asking for favors.

5) INTRODUCE THEM TO CONNECTIONS IN YOUR NETWORK

People in your network are always looking to make other great connections. It doesn’t take long to write an email introducing two people to one another, but those few minutes can result in someone getting a new client, a new referral partner, or their next big opportunity. (Just make sure the connection is mutually beneficial, and that both people opt in before you make the introduction, or you’ll be in for some awkward conversations down the line.)


Related: Three Insanely Simple Templates For Networking With Strangers


I tried this approach myself when I found out an entrepreneur and podcaster I admired was coming to New York, where I live. I wanted to connect with him, but I knew he was a very busy guy. Instead of trying to set up a one-on-one meeting, I offered to host a dinner party with him, and a few experts in my circle who I thought might interest him. I got a reply. We went back and forth a couple times about the details and guest list, and the dinner party materialized. The next thing I knew, he invited me to be a guest on his podcast.

So if you’re worried that asking an influential person to make time for just you is a tall order, think about who else in your network they might find value in–and pool your resources. That’s what networking is all about, after all: It’s not who you know individually, but collectively that makes all the difference.


Emotionally Intelligent Ways To Express These 5 Feelings At Work

You’ve heard by now that you need to be “transparent” and “authentic” and to “bring your whole self” to work. More often than not, these phrases are shorthand for expressing your feelings. But while it’s true that you need an emotionally intelligent approach both to build a great work culture and to advance your own career, there’s more to it than just wearing your feelings on your sleeve.

 

Showing emotional savvy isn’t only about candor, though that’s certainly part of it. Properly channeling your emotions in the workplace is a powerful leadership skill. With that in mind, here’s how to calibrate and convey five of the most common emotions you’re likely to experience at work.

5 Reasons To use MicroLearning

5 Reasons to Use MicroLearning
5 Reasons to Use MicroLearning | painting and decorating | Scoop.it

MicroLearning is a form of learning that delivers key concepts in as short an amount of time as possible. It is a short, sharp, just-in-time snippet. I like to think of microLearning as ‘short enough to watch standing up on the job’. It’s when you need a quick tip, brush up on a specific skill or have a moment to learn about new product between customers.

 

What are the 5 advantages of microLearning?

1.   Timely Learning.The greatest advantage of microLearning is time. Imagine a manager racing through their day. They have a performance management meeting with an employee but have not had the time to read up on the correct procedure to follow. Or a railway engineer arriving at a broken down train and the broken axle is something he hasn’t unbolted for 12 months. Neither of them have the time to scroll through three layers on the company’s Intranet, find the LMS, log on and watch the 20-minute module.

 

What they want is to go to their phone, open an App, and BAM! There is the 3-minute microLearning video. It’s all about timely learning.

2.   Speed to Market.One of our clients is a global Japanese car manufacturer. They require an eLearning module for every new model released. They don’t have months to plan for product training. They need learning NOW! What companies require is microLearning with rapid development that matches their timeline for product delivery.

3.   Expiry DateLearning’s expiry date is faster than ever. It used to be that a learning program would last a few years before it needs refreshing but with changing products, people and systems, learning is being discarded faster and needs to be produced cheaply, yet with quality. MicroLearning is a cost effective and fast way to develop training content, making it a win/win for the companies and the learners.

4.   Pictures are powerfulAround 70% of millennials visit YouTube monthly. It is a large part of their life so it seems obvious that we should adapt learning to what they are familiar with. When millennials need to learn something, they watch a 2 minute YouTube video.

Research teaches us that if you hear something, after 3 days, you would have only retained 10% of what you learnt. If you then add a picture to that, retention increases to 65% – that’s 6 times better! Using video in MicroLearning makes it stick. Our brain links what we hear to a picture and retention is greater.

5.   MobileOne of our Pharma clients is investing in Asia. The people they are training in Asia have limited access to computers, but they all have smartphones. How do they train them? MicroLearning. They make it engaging, enjoyable, entertaining and most of all mobile compatible. The training is mobile, so that they can watch it standing up on the job, or sitting on the bus or train.

 

MicroLearning is certainly leading the way in creating new and exciting learning content, whilst making the process easier for both the companies and their employees. Send me a message if you’d like to find out more on our microLearning offering and what we can offer.

 

Chris Gaborit is managing director of The Learning Factor, an eLearning company who loves technology linked to learning. Follow him here on Linkedin, on Twitter @droneservicesAU and Instagram @idronefoto

Via The Learning Factor

4 Ways To Build an Innovative Team

4 Ways to Build an Innovative Team | painting and decorating | Scoop.it

One of the most common questions I get asked by senior managers is “How can we find more innovative people?” I know the type they have in mind — someone energetic and dynamic, full of ideas and able to present them powerfully. It seems like everybody these days is looking for an early version of Steve Jobs.

 

Yet in researching my book, Mapping Innovation, I found that most great innovators were nothing like the mercurial stereotype. In fact, almost all of them were kind, generous, and interested in what I was doing. Many were soft-spoken and modest. You would notice very few of them in a crowded room.

 

So the simplest answer is that you need to start by empowering the people already in your organization. But to do that, you need to take responsibility for creating an environment in which your people can thrive. That’s no simple task, and most managers have difficulty with it. Nevertheless, by following a few simple principles you can make a huge difference.

Lessons From Social Psychology To Apply In The Workplace

Lessons From Social Psychology To Apply In The Workplace | painting and decorating | Scoop.it

Running a successful organization requires lots of moving pieces running smoothly in tandem. At the heart of every organization are people just like you and me, whose performance can be influenced in a positive direction. Recently, companies like Google and Facebook have been redefining the standards of workplace culture, and in turn seeing improvements in employee satisfaction and company performance. Now, your company might not be large enough to have a dedicated HR (or “People Ops”) department, but there are some exciting takeaways from social psychology that you can apply to benefit your business.

Reciprocity Principle

Reciprocity is one of the famous “Six Principles of Persuasion” defined in Robert B. Cialdini, Ph.D.’s book, Influence: The Psychology of Persuasion. The idea is that we feel pressure to repay others for what they have given us or done for us. We often even give back more than we were initially given to minimize any guilt associated with the initial favor.

 

Founders and CEOs can use this to their advantage. Internally, this can help improve or repair work relationships, win over co-workers and build consensus. As Dr. Cialdini writes, reciprocity is so powerful that it can overcome feelings of suspicion or dislike toward the person who gives the gift or favor. As a small business owner, how about giving gifts or bonuses on holidays or birthdays? You could also offer to bring back coffee for the office or surprise your colleagues with breakfast or lunch. A kind gesture can go a long way.

 

Outside the office, the reciprocity principle can help you succeed in negotiations, build valuable business partnerships and win over investors — or even customers! When we launched our product and were at our first trade show full of retail managers and buyers, we realized that people only stopped at our booth if we handed them a free sample. So we handed samples to everyone who walked by! In turn, they stopped, listened to our pitch, and 99% of the time they placed an order for their store. In those first few hours, we sold over 100 cases into 100 new stores.

Leaders From Linkedin, Amazon, and Tesla Say These Are the 5 Trends Shaping Talent Development

Leaders From LinkedIn, Amazon, and Tesla Say These Are the 5 Trends Shaping Talent Development

Leaders From LinkedIn, Amazon, and Tesla Say These Are the 5 Trends Shaping Talent Development | painting and decorating | Scoop.it

While it’s relatively easy for competitors to implement technology similar to yours, duplicate your strategy, and even mimic your culture, they can’t clone your people. That’s why most organizations agree talent is a top priority. At the end of the day, people are your truest form of sustainable competitive advantage.

 

To expand the capabilities of their best asset, most organizations invest in some form of continued development. Research from the Brandon Hall Group revealed the average training budget for large organizations hovers around $13 million. Also, out of all the delivery mediums available (i.e., mobile apps, simulations, and e-learning), classroom settings are still chosen 22 percent more often than any other modality.

 

This research came as a bit of a surprise, given all the advancements in technology. Although the study also indicated classroom settings were effective, I couldn’t help but think that many companies are behind the times.

 

As a part of the research, Rallyware, a training platform that delivers adaptive learning solutions, interviewed learning and development thought leaders to get their perspective on how technology will shape the future of corporate training.

Through these interviews, five e-learning trends emerged:

1. Employees will learn on the go.I’m not the only one who says yes to projects that I’m not 100 percent certain I can do, right? My motto is say yes and figure it out later. It’s risky, but it’s also a lot of fun. I can’t tell you how many times a YouTube video or an on-demand course from Lynda.com has saved me.

 

Kevin Delaney, VP of learning and development at LinkedIn, realizes that future corporate training must adopt to these types of situations. Two-day workshops aren’t efficient enough. We need access to just-in-time solutions that help us troubleshoot issues within minutes. In his interview, Delaney offered valuable insight that foreshadows future learning tools: When employees are stuck, they want the answer quickly.

It doesn’t help them to sign up for a class that will happen three weeks from now and sit through a four-hour session to get the answer they need this minute. They are more inclined to engage in learning if they can watch a short video that they have access to 24/7 on any device.

2. The learning experience will be highly customized.Different learning styles and varying role responsibilities are making big-box, off-the-shelf learning solutions less and less effective. Now, customized and concentrated learning experiences are critical. Employees need access to content that’s relevant, easily digestible, and engaging.

 

Delaney offered some opinions on how personalized training should be delivered:

 

First, don’t bore people. Bored people don’t learn. Second, there is no one-size-fits-all approach to learning. Companies need to offer a variety of solutions and focus on creating a one-size-fits-one experience.

3. Learning and development professionals won’t create but curate.The amount of content on the web is unbelievable. Udemy, an e-learning provider, has more than 65,000 courses on its site alone. With employees’ increased access to content, learning is now a dual responsibility. Learning and development professionals can pinpoint key learning areas and vehicles and employees can be proactive about owning their development.

The days of creating a huge list of internal content are changing, says Beth Loeb Davies, director of learning and development at Tesla:

 

At this point, I believe that we don’t need to produce our own content in organizations as often as we did before but rather find the right material and deliver it to those who need it when they need it … People are already learning through alternative media. Our role is becoming to curate resources in the context of the company culture and people’s needs.

4. Employees’ job responsibilities will be mixed.Many organizations are shifting to flatter and more efficient org charts. However, the same amount of work still needs to get done. It’s not uncommon to see employees operating outside their job descriptions. If organizations expect to do more with less, then they’ll need to broaden the scope of skills development, says Tom Brown, VP of HR Americas and APAC at eBay:

 

Companies will need to ensure that there are opportunities for their employees to build a quorum of different skill sets which won’t necessarily be linked to their job titles. It means that there will be a decreasing emphasis on the career ladder, as we know it.

5. The data-driven approach to talent development will be a matter of course.Data is a powerful validator, especially for cost-center functions like learning and development. Now, through advances in technology, initiatives that were traditionally seen as nice-to-haves can produce quantitative results proving their value. HR (the department in which learning and development professionals sit) will have to adjust, says Kvon Tucker, an Amazon global leadership development partner.

 

HR will need to become more data driven … Learning experience data will be most valuable to companies, to help them track and correlate the most important experiences to the development outcomes needed for the organization.

 

This is a lot to take in. If leaders want to address all these trends, then they’ll have to consider new technology including artificial intelligence, data, and machine learning. These tools are giving leaders the ability to analyze individual behavior and then deliver the right content to the right people at the right time on the preferred device. If you haven’t already, take a look at microlearning, big data, and gamification to see if they’re the right solution for your organization.

15 Favorite Interview Questions to Completely Disarm Job Candidates (in a Really Good Way)

15 Favorite Interview Questions to Completely Disarm Job Candidates (in a Really Good Way) | painting and decorating | Scoop.it

Maybe your favorite interview question is one of the most common interview questions. Maybe it’s one of the most common behavioral interview questions. Or maybe you have a less conventional interview question you like to ask, like those asked by these company founders and CEOs.

 

What is your favorite interview question? To find out, we asked the Inc. community on LinkedIn to provide their favorites, as well as their reasons why. Below are some of the responses; go here and here to see them all.

 

1. “What is the hardest thing you’ve ever done?”

 

The answer can be personal or professional. What the candidate accomplished isn’t as important as how — and why. What were the hurdles? What were the roadblocks? Did the candidate seek help? Does the candidate credit the people who helped?

 

The answer also can provide insight into how the candidate defines “hard,” and how their perspective align with the challenges your business faces.

The Mobile Revolution is Here

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A look at a Mountain Range

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Taking the Perfect Shot

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